The Cause Bag

AmeriBag Debuts Product For A Good Cause

Proceeds from Bag Go Toward Breast Cancer Research

KINGSTON, N.Y. (May 19, 2008)—AmeriBag, Inc. is taking another step toward helping women stay healthy. After fighting her own battle with breast cancer, Margery Gaffin, co-founder and executive vice president of the accessories company, has created a larger version of the brand’s popular Baglett. Proceeds from the Cause Bag will go toward the Breast Cancer Fund and Breast Cancer Options. “I am very fortunate,” Gaffin says. “I had wonderful support from family and friends, and tremendous encouragement from some very special organizations.” Thus, to honor all of her supporters, she decided to create a bag that would help in the fight against breast cancer.

The Cause Bag is small, yet functional, and features the same ergonomic design as the brand’s Healthy Back Bag. The Cause Bag can be comfortably worn anywhere, but will also accommodate essentials including a wallet, cell phone and car keys. Made from lightweight black microfiber with an interior pink lining and a pink ribbon on the exterior, the bag can be worn over either shoulder, across the body or around the waist.
“We anticipate making a substantial donation to these worthwhile organizations,” Gaffin says. “We already have overwhelming interest and expect this big little bag to be a huge success!”
Customers can purchase the Cause Bag for $25 at www.ameribag.com.

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