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Burberry Reports Positive Second Half Retail Sales Jump by 14 Percent BASINGSTOKE, England (Apr. 23, 2009)—Burberry released its financial results for the second half of the fiscal year ended March 31. Total revenues rose 2 percent, while retail sales, which accounted for nearly 60 percent of total revenue in the second half, jumped 14 percent. Non-apparel was the strongest product division driven by tighter, balanced assortments, product innovation and improved planning and replenishment processes. The new childrenswear initiative continued to perform well across all regions and channels. “Burberry made good progress in the second half,” says CEO Angela Ahrendts in a release. “Total revenue was strong, with 21 percent reported and 2 percent underlying growth. During the period, we intensified innovation in core outerwear and accessory categories, continued to improve inventory management and advanced execution of our cost efficiency program. Entering the New Year, we believe the Burberry brand and operations are well-positioned to capitalize on available opportunities, with the goal of delivering sustainable long-term growth.” | |
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