TOP SELLERS


Helle Comfort Reigns At Ritzy Rags And Shoes
Dezario Dazzles Scottsdale Sightseers

In the resort town of Scottsdale, Ariz., Ritzy Rags and Shoes keeps customers coming back with its selection of comfortable fashion shoes, even though 70 percent of the clientele is from out of town. “We have a huge repeat business,” owner Craig Marsh tells WSAToday.com. Image“We’re located in a very wealthy area of Scottsdale that’s surrounded by hotels. Once we have customer in our store, they always come back and see us.”

Family owned and operated for 21 years, 30 percent of the boutique’s merchandise is shoes. Added to the mix 10 years ago, Ritzy carries nine to 10 footwear brands, while the remainder of the store’s product base is apparel. The hottest items sizzling out of the store? “The majority of our business is sandals.” The store’s number one line, however, is Helle Comfort. “We sell more of that than anything,” Marsh says. “It’s always been like that. They’re very comfortable shoes and stylish for the type that they are. Almost all of them are adjustable and can fit anyone’s foot whether narrow or wide. Once a customer starts wearing these shoes, it’s all they want to wear.” Here Marsh gives a few other brands whose sultry styles are hot to trot.

ImageFrosty by Dezario

Price:
Reatils for $129
Why It’s A Top Seller:

“It’s a cute wedge with some glitz on it. We carry the style in eight colors. It has a cute look, and people like the fit.”

ImageDaisy by Helle Comfort

Price:
Retails for $149
Why It’s A Top Seller:

“It comes in great colors—pewter, black and copper. They just are super comfortable and very stylish.”


ImagePuffy by Onyx

Price:
Retails for $69
Why It’s A Top Seller:

“It’s a higher heeled wedge, that’s very, very comfortable. People put it on and say ‘Wow that’s comfortable!’”

ImageJass by Donald J Pliner

Price:
Retails for $190
Why It’s A Top Seller:

“It’s made from a stretch material with python trimming. It’s typical of Donald J Pliner shoes. People put them on and are amazed about the comfort of the high heel. Plus, the material of it is comfortable around the foot.”

ImageOrleans by Helle Comfort

Price:
Retails for $159
Why It’s A Top Seller:

“It’s a close-toed wedge that looks like a little bootie. It comes in two colors: pewter and bronze. It’s the look and the comfort. Customers put it on and say ‘It looks like a little bootie. It’s comfortable, I’ll take it!’”

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